APRIL 3, 2012
FOR IMMEDIATE RELEASE
PortlandBureau of Transportation
Sunday Parkways launches ‘Every Dollar Counts!’ fundraising campaign
PORTLAND,Ore.-- The Portland Bureau of Transportation launched the fundraising campaign for the increasingly popular Sunday Parkways called “Every Dollar Counts!” The goal of the campaign is to raise $18,000 by the first Sunday Parkways on May 13, or the equivalent of one dollar for every person predicted to attend.
By visiting www.portlandsundayparkways.org and donating, Sunday Parkways attendees will be able to help cover the cost of the events in light of recent budget cuts for the program at the Transportation Bureau. For the past four years, bureau funding covered approximately half the total cost for the events. This year, one third of the cost will be paid by the City ofPortland and two thirds will be paid by sponsors, grants, vendors and individuals.
PBOT organizers said Every Dollar Counts! is easy to use with a new, online donation tool available on the Sunday Parkways website. Supporters have a quick and easy way to contribute and make this year’s five events possible.
Sunday Parkways 2012 begins inNortheast Portlandon May 13, which is Mother’s Day.
Sunday Parkways is a series of free community events opening the city's largest public space – its streets – for people to walk, bike, roll and discover active transportation. Estimates put total attendance at the events above 100,000 since 2008. Residents and visitors say they come to enjoy the traffic-free loop of streets connecting parks and schools filled with activities, music and vendors. It’s safe, family-friendly and a chance to meet neighbors.
Sunday Parkways is organized by the Portland Bureau of Transportation with its many community partners, including Kaiser Permanente, Universal Cycles, Portland Parks & Recreation, Metro and the Bike Gallery.
For more information about Sunday Parkways and the “Every Dollar Counts!” campaign, visit www.PortlandSundayParkways.org or call 503-823-7599.