A. To ensure the safety and reliability of for-hire transportation services as a matter of public concern, The City of Portland has the authority, delegated by ORS 221.495, to license, control and regulate privately owned vehicles for hire operating within the City of Portland. The purpose of Chapter 16.40 is to provide for the safe, fair, and efficient operation of private for-hire transportation services. The industry should be allowed to operate without unnecessary restraint, and it is not the purpose of Chapter 16.40 to displace competition with regulation or monopoly public service.
B. The provisions contained herein should be applied and enforced in such a manner as to require the “for-hire” transportation to:
1. Promote innovation and adaption within the for-hire transportation industry to meet evolving consumer demand; and
2. Allow fair competition, so long as public safety and the public interest is served thereby.