It's the dirty little secret about automobiles: they're built and owned for moving us around, but they are parked about 95% of their lives. They're just sitting around, longingly waiting for an operator.
When cars were cheap to buy and drive and climate change was just a theory floating around the atmosphere, owning a 2,000 pound driveway decoration was no big deal. But these days we're all thinking about more creative and efficient ways to get around.
|How much to borrow your car for an hour?|
Car sharing companies like Zipcar were born out of these types of realizations. After all, how many of us really need to own a second or third car? Carsharing makes it cheaper and more convenient to have access to that pickup truck for a couple of hours, rather than buying, insuring, and maintaining it all by yourself.
Now several companies are trying to expand the car sharing business model by creating personal car sharing. Instead of the company owning a fleet, they want your car to be their fleet! If you own a car, you can get paid to allow people to rent it. It makes a ton of sense, in the same way carpooling does because everyone benefits.
Not only would you make money, but you'd be creating a more efficient transportation system. Less cars on the roads equals less congestion. Less parking demand frees up land for more valuable uses and reduces endless circling looking for a spot. Now, is it a viable business model? We shall see...